We are a happy group of eye care professionals who work together as the #1 Pearle Vision team in North America. We are family owned by Jim, Donna, and Brooke Hawley. We have 5 optometrists on our team, our own onsite lab, and the latest digital technology for our doctors to perform eye exams with. We are dedicated to our community, supporting and volunteering In every way that we can. For a great customer experience, SEE US!
Monday - Friday: 9am - 8pm
Saturday: 9am - 6pm
Sunday: 11:30 - 5pm
At Pearle Vision in Maple Grove, work is a family affair. Jim Hawley serves as CEO while his wife, Donna, is co-owner, works on marketing and manages their giving program. She reports to their daughter Brooke Hawley Edwards, the GM and another co-owner of the store. Finally, their younger daughter, Kea Hawley Bull also reports to Brooke, serving as marketing/advertising manager.
At least one family member is on site six out of seven days a week the store is open, with doctors available for exams every day. Aside from the doctors, the Hawleys have trained every member of their knowledgeable staff, creating a sense of closeness and a better, more fun customer experience.
Their location has been the number one volume Pearle Vision franchise in North America since the Hawleys became owners in 2011. Their on-site lab is run by a lab manager with 30-plus years of experience, ensuring customers receive the expert service and product they deserve.
“We know the value of the customer experience and are always investigating and investing in our business to improve that experience,” says Donna. “We try every day to be perfect.”
“Our culture is one of making people comfortable and having fun while they’re choosing their glasses, or if they’re nervous having an eye exam,” says Donna. “Setting ourselves apart is a measure of our success and will be our continued success.”
The Hawleys are heavily invested in their community. They have never turned down a high school team looking for support and have sought out teams in the past. They also provide screenings to elementary students in ISD 279 for near vision, eye muscle function and depth perception, and donate eye exams and glasses to children who the district nurses deem to be in need.
All frames are purchased personally by Brooke who attends the National Vision Expos twice a year to seek out the best on the market. Their business has one of the largest selections of frames and sunglasses in the Upper Midwest.
“We don’t sell anything we wouldn’t wear ourselves,” says Hawley. “We are proud of our selection of frames and lenses and that we are able to offer quality product to everyone, regardless of their budget”.
MAPLE GROVE PEARLE VISION
13195 Weaver Lake Rd
Maple Grove, MN
Jim and Donna Hawley have owned Maple Grove Pearle Vision for a little over a year, and apparently that’s all their locally-owned franchise needed to climb to the top of the national charts.
Maple Grove Pearle Vision was ranked No. 1 in the nation, according to the company’s 2011 sales volume figures released January 24.
“Being that this is our first year owning the business, we had a lot to learn and this is a huge accomplishment for our team,” says Donna Howley.
Hawley credits the team’s leadership on down the chain. Brooke Edwards, the store’s general manager, also happens to be the daughter of Jim and Donna.
“[Brooke] is a great motivator and has assembled a top performing team of managers, doctors, lab personnel, receptionists, and opticians,” says Hawley, who notes the team’s spirit was demonstrated in December when the store’s sales doubled in the last week of the year compared to the previous year. “Everyone is committed to valuing the patient-customer and to making their experience in our store positive.”
The Hawleys, who are Maple Grove residents, take great pride in being active in the local community. They belong to the Rotary Club of Maple Grove, North Hennepin Area Chamber of Commerce, and are involved in Helping Paws Animal Shelter and CROSS Food Shelf. They’ll even be participating in the Maple Grove Polar Plunge to benefit Special Olympics on Feb. 4 at Weaver Lake. They also donate their services to the area assisted living communities and collect glasses for Onesight. Maple Grove’s Pearle Vision has also sponsored local sports teams and Zambonis at both the Maple Grove and Rogers ice arenas because 50 percent of the profit goes right back to the community, according to Donna.
“If there is no community,” Donna says, “then there is no business.